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Oregon, USA – In this episode we talk about Jeff’s first split with FA, his very brief stint at Avery and why he came back to Final Approach. We dive into the retail war that was going on at this time between waterfowl companies, call makers, big names and more. This is one podcast not to miss.
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Oregon, USA – We talk to Jeff Foiles who’s rise in the waterfowl world was a grind and turned into Rock Stardom once he hit. He was the face of the brand for years and had his own signature series blinds and gear. He was an integral part of the evolution of FA. We talk about his early years working as an iron worker and doing waterfowl on the side and how getting involved in the waterfowl business changed his life.
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Oregon, USA – We talk to Lee Kjos, one of the hunting industry’s master photographers. Lee is a marketing genius and was instrumental in the next step of the Final Approach branding with logos, videos, print advertisements and more. This is also the time that Kolpin and Final Approach are sold to Bushnell outdoors and it begins a new era for FA as they get into the decoy market and start building other items. There are a ton of changes at the brand and Lee is involved in a lot of them including having Jeff Foiles become the face of the FA Brand.
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Oregon, USA – In this episode we talk to Duke Levan who helped Ron with the original frame design and he built the first Eliminator frames for Ron on the samples and the first run of production blinds. Duke was a very close friend of Tim Grounds and they hunted and filmed with each other for years and created a special bond. You will hear some great stories about Tim and the crew and a lot of insight into the beginning of the FA brand and how the waterfowl industry grew after the creation on the layout blind.
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Oregon, USA – We talk to Dave about the timing of Final Approach’s launch and how that helped push Dave and the DSD decoy line into a national brand. This all happens at a time when innovation in the waterfowl category is at an all-time high and other brands emerge and that makes the waterfowl category’s growth tremendous. We talk about our original FA Eliminator blinds and how incredible they were and how ours are still in working condition after 25 plus years. Lots of great stories and info in this podcast.
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